
Realise Your Land’s Potential
Collaborating with landowners to unlock value, explore every option, and create development opportunities that work for all. We help landowners understand the true potential of their land through a transparent, personalised and partnership-led approach. Whether you’re exploring development, planning-led routes we guide you every step of the way.
About Us
Athelney Land was set up by our founder Phillip Richards to utilise his experience and offer land owners a different and personalised experience when it comes to selling their land. We offer a process where the land owners’ needs and priorities are understood. All options are discussed, explored and considered. Not your traditional promoter, Athelney Land treats the land owner as a partner, taking into account what they would like to see from the development. With our approach of collaboration and partnership, we create an agreement that works for all parties and take into account individual circumstances. Options for discussions can include developing the land together, an offer subject to planning permission being granted, or partnership arrangement where both land owner and promoter become partners. Each offer can be tailored towards the land owners individual need from the initial consultations. We also like to let landowners have their say to ensure there is a community led approach to the project. This can range from input towards the development’s name, or towards what is built, or perhaps a desire for a carbon zero development for instance. We start the process by identifying land within an hour’s commute from our base near Winchester which have a strong chance of gaining planning permission. We will then contact the land owner to see if they are interested in our proposal and discuss the various options that could be pursued. Working with our planning team, we assess the plot’s full potential before engaging in further discussions taking you through the various options available to the land owner. Our goal is to become the ‘go to’ company for those looking to partner with a trusted provider who can unlock and help to realise the value of their land.
Our Services
Athelney Land is a land sourcer, promoter & developer who offers a process where the landowners needs are prioritised and all options are discussed & considered.

Developing Land Across The south of England

Finding Land for Developers

Giving Land Owners All Their Options

Letting Land Owners have Their Say
How It Works

Step 1
We identify plots of land within an hour commute from our base near Winchester that are likely to get planning permission

Step 2
Through our targeted marketing campaigns, we contact land owners directly

Step 3
After receiving a call and an expression of interest we arrange a face-to-face meeting

Step 4
Our planning team assess the plot of land to determine its full potential

Step 5
We give the landowner all their options and start the consultation process.

Our Team – Experts in our field
Phillip Richards
Director
Phillip’s planning & development journey is a rich and varied one, starting from finishing his first degree and finishing in a key role within a Local Authority where he spent a decade refining his skills and gaining his MSc in Spatial Planning and Development through Reading University. He subsequently worked for various planning consultancies and Local Planning Authorities across multiple application of various sizes throughout England gaining planning permission and sourcing land for clients. Before founding Athelney Land, Phillip worked as a self-employed planning consultant, offering a high quality planning service for private clients and developers. His expertise and passion for planning, development and design ultimately led to the creation of Athelney Land to offer a planning led services and solutions for land owners. As Director, Phillip takes the lead in taking projects from conception to planning submission and beyond. His focus is on agricultural and rural projects, providing practical sustainable solutions and honest, upfront advise. Phillip considers that each project should be specific to its place within the community that it sits. As the founder and director, he is the catalyst behind Athelney Land's focus on the realisation of land values and delivering for the landowner. Phillip has led and delivered on planning schemes responsible for delivering hundreds of homes across the country. His experience ranges across multiple disciplines through first-hand experience as well as education, and he has worked with a diverse range of developers and professionals including Bellway, Bewley, Miller Homes and Wates Group. Outside of the office, Phillip enjoys attending concerts, playing drums, reading and travelling when time allows. His work is deeply rooted in a love of development, the countryside and built form.


Tina Richards
Operation Manager
Tina is the organisational powerhouse behind Athelney Land. As the Officer Manager she plays a crucial role in streamlining operations, enhancing team productivity and is adept at managing administrative tasks, co-ordinating schedules and overseeing office resources to create a welcoming and efficient working environment. She has previously worked in various industries including, event technology and pharmaceuticals and her experience within these fields aids her in her current role with Athelney Land. When she’s not in the officer you can find Tina engrossed in a good book, travelling to concerts or following her passion for creative pursuits such as painting and home design.
Ellis Wyer
Administrative Assistant
Ellis is a recent and part time addition to the team here at Athelney Land and provides a key administrative function for the whole team. She assists in the office supporting the team in all areas of administration including bookkeeping, liaising with clients, the Local Authorities as well as utilising her Architectural Degree to support the team with in housing drawing capabilities where possible. With a background in Architecture and a keen eye for Graphic & Interior Design, Ellis is an ideal candidate for helping run Athelney Land social media as well as input into the design of proposals. Outside of work, Ellis is a keen traveller and if not in the office you will find her spending time in various countries.
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The Wider Team
We work with a range of specalise and trusted consultants to achieve our vision for each of our projects. They offer decades of experience and specalised knowled to help ensure each application & development is able to be delivered.
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Lenders
A central pillar of our organisation and its goals is a comprehesive network of financial brokers & HNWI’s.
Civil & Structural Engineers
Our civil & strutural engineers are highly skilled and creative professionals who design the strenght and stability of our buildings.
Planning Team
Our planning & architectural consultants are involved from the outset, assessing the viability of every site we engage with and ensuring its smooth passage through the planning process.
Solicitors
Our legal team provde expert guidance through all phases of the development. Helping to structure an agreement that works for all parties.
Financial Advisers
Our accountants and Tax advisers help to validate every project we are involved with.

Get in Touch
All great projects start with a conversation — no matter the size, location, or stage of your land.
01962 400878




